Critically evaluate the methodological and analytical strategies and techniques used by Whiteman and Cooper (2000) and Sinha and Bathini (2019).Please follow the instructions on the brief and use theories on the slides. The studies to analyse are also attached.Core reading to be used-> Bryman A, Bell E, Harley B. Business Research Methods . Sixth edition. (Bell E, ed.). Oxford University Press; 2015. https://app.kortext.com/borrow/1929994

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The paper must be at least 10 pages long, excluding the references and bibliography.

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