Preparing a Business Case / Project Proposal

· Word limit: Maximum 2000 words (tolerance: )

· Title page

· Project title

· Name and student number

· Table of Contents

· All statements must have legitimate references.

· Line spacing at 1.5

· 2cm margins

· Font size 12 Arial


University of Adelaide is offering a small business grant for a deserving student’s entrepreneurial endeavour. It has been left up to the representative to oversee the business case submissions and ascertain whether they are indeed viable and worthy of funding.

To receive the funding, the project must meet the following criteria:

· It must benefit a community – either a community or a select segment of the population.

· It must be a unique endeavour

· It must be completed within one (2) year.

· It must have a budget less than $500,000 (AUD).

· It can generate income (though not necessarily break even in the first year). If it does not generate income, it must provide significant benefit to a community, which must be quantified by a high score using a weighted score model

· It must relate to your area of study (degree program)

· All statements must have legitimate references.

· Your tutor is your project sponsor.

Business Case Proposal

1. Title page

a. Project title

b. Name and student number

2. Table of Contents

3. Executive Summary (one or two paragraphs)

4. Quantitative Analysis

a. Use one of the following techniques to quantify the viability of the project:

a. Weighted scoring model

b. NPV

b. Identify the expected benefits.

5. Project Concept

a. Identify two objectives.

b. Develop a SWOT analysis (Minimum four in each category).

c. List the stakeholders

d. List and describe the possible assumptions for this project.

e. List and describe the constraints for this project.

6. Costs

Estimate roughly how much it will cost (you can do an Internet search) and briefly explain how you estimated cost.

7. Major Risks

a. Identify five (5) risks and quantify their potential likelihood and severity.

b. Indicate how each of the above-mentioned risks will be managed

8. Timescale

a. How long is the estimated time to complete the project?

b. List and describe the major milestones.

9. Conclusion and references (Harvard or APA style)

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